MLP has dipped into the transfer market to build a crack team that forms the heart of London's fastest growing sports startup, and work tirelessly to make it easier for people to find the best venues and book them online.

Jamie Foale


Sandford Loudon


Fred Culazzo

Head of Business Development

Guillaume Hammersley

Head of Operations

Kristiina Kruusma

Sports Accounts Executive

Finn Mongey

Business Development Executive

Marc Agate

Head of Marketing

Will Chrimes

Marketing Communications and PR

Owen Holland

Creative Marketing Executive

Mark Hibbard



MyLocalPitch began with a problem faced by countless sports players in cities across the world. Jamie Foale and Sandford London were trying to book a football pitch in London for their Sunday league team, but kept hearing the monotonous tones of answer machines and the faint buzz of rejection from an unanswered email.

They couldn't believe there was no one-stop shop for sports players looking to find, contact and book local sports pitches. They set about researching, getting support for and then building a platform that showed all sports venues anywhere in London, and that was free and easy for anyone to use. MyLocalPitch was launched in January 2014 and quickly became the hub for sports players of all types, whether it be casual players for an after work game, tennis rivals on a bright Saturday morning, or those looking for a social but competitive netball team to join.