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MyLocalPitch reveals 368% boost in grassroots football enquiries after England smashed Panama
Data from MyLocalPitch.com, the leading grassroots sports search and booking platform, revealed a 368% increase in football enquiries after England hit Panama for six in Russia.
Further analysis showed there was a 52% spike in enquires after the Three Lions cruised past Sweden to set-up the Croatian contest. Results in Russia caused a 21% jump in grassroots football bookings too.
In contrast, there was a 35% drop in enquiries following the dead rubber defeat against Belgium in the group stages and a 4% dip after the third-place play-off.
Gareth Southgate’s young heroes captured the hearts of the nation during their run to the semi-finals and performances directly impacted grassroots footballers back in the UK.
Additional data reported a 15% increase in website traffic following England matches.
MyLocalPitch CEO, Jamie Foale, commented: “England’s incredible semi-final run in Russia has given the country a new-found belief in the national side and it’s clearly had a big impact at grassroots levels. Footballers are taking to pitches to emulate their heroes and our platform makes it simple for people to find and book places to play.”
BY - Will Chrimes
24 July 2018